Add to Technorati Favorites

Idea IS the format

The occasional downtime of Daniel W. E. Light
   or   

Ploggle Updates  -  What is Ploggle?

Twitter Updates    I'm 'danlight' on Twitter - follow me

Wednesday, 16 January 2008

The Media Summit 2008

I was at The Media Summit today at the British Film Institute on Southbank. With 12 unmissable speakers it was a bit of a marathon, but immensely valuable, and a great opportunity to put Twitter through its paces. Here's a transcript of all the day's tweets, starting on the train in:
* * *

This is the photo I got slapped on the wrist for taking. It was a slide that struck me as really capturing the opportunities social media present for marketers and distributors. It reads as follows:

Embrace end users as:
viewers, fans, critics, programmers and producers

Support media and brand exposure in their online homes
blogs; social networks; communities of interest; RSS readers

Allow end users to become programmers
Favourites; playplists; viral sharing; embedding; social bookmarking

End users as producers
Simple: allow end users to upload video to you
Powerful: allow end users to remix and refactor your brand

Labels: ,


posted by Dan Light  # 16:03
del.icio.usdiggspurlwistssimpynewsvineblinklistfurlredditfarkblogmarksyahoo bookmarkssmarkingmagnoliasegnalogift tagging
Comments: Post a Comment

Subscribe to Post Comments [Atom]



Links to this post:

Create a Link



<< Home

Archives

September 2007   October 2007   November 2007   December 2007   January 2008   February 2008   March 2008   April 2008   May 2008   June 2008   July 2008   August 2008   September 2008   October 2008  


This page is powered by Blogger. Isn't yours?

Subscribe to Posts [Atom]